The market of customers using mobile devices is continuously growing. That is why video campaigns on popular online platforms are a highly effective way to promote your brand online. For example, Google offers a variety of advertising formats that effectively reach audiences. One such format is the so-called Bumper Ads. These are short content pieces displayed to users on mobile devices. They last 6 seconds and cannot be skipped. They can be shown before, during, or after a video. This is what makes them so effective. Just a few seconds are enough to grab the attention of your audience and potential customers – use this time as effectively as possible to achieve success!
Due to their very short format, Bumper Ads are usually not used to promote a specific product or service. Instead, they typically serve as a kind of reminder and are used as a complementary element in online promotion. One popular strategy is to use them before, during, or after an advertising campaign.
Are Bumper Ads the Right Solution for Me?
We offer assistance in creating Bumper Ads to all interested parties. We are well familiar with their characteristics and can include a lot of content that resonates with viewers’ awareness within this six-second material. For us, it is a great tool, perfectly suited for building wide reach and brand awareness.
This video format is very attractive to all advertisers who want to complement their promotional activities online and attract new audiences. YouTube advertising can reach viewers from almost any age group with diverse needs and broad interests. Video ads also reach people who listen to YouTube content in the background, which would be impossible with traditional advertising containing only visual content. Do you want to create Bumper Ads that effectively capture users’ attention? Contact us!